6.1.2 Zdravi ekosistemi zainteresovanih strana Jednako zdrava preduzeća

When a company views its five primary stakeholders as one cohesive, dynamic system, the system as a whole develops into a web of mutually beneficial interactions. Each member of this web benefits from and contributes to it, which strengthens the life and viability of the system as a whole. Because of their interdependence, members can become more educated and support one another’s ability to invest and earn a return on that investment. This mutually beneficial cycle does not necessitate any corporate trade-offs, but it does necessitate strategic, living systems knowledge. By acquiring this skill, a company not only strengthens its own inventiveness but also boosts its economic viability by becoming an indispensable component of the community’s economy.

Tvrdimo da ne postoji očigledna kontradikcija između postizanja komercijalnog uspjeha, postizanja uspjeha zajednice i rješavanja gorućih briga našeg vremena. Povećanje Sposobnost lokalnih područja da se sami regenerišu je najefikasnija strategija, iz regenerativne perspektive, za borbu protiv globalnog zagrijavanja, kolapsa ekosistema, društvene nejednakosti, ekonomske nejednakosti i niza drugih problema. Preduzeća svih vrsta i veličina bi se trebala udružiti kako bi revitalizirala lokalnu ekonomiju u kojoj posluju jer imaju ključnu ulogu u ovom važnom naporu.